Thirty practical playbooks for the people building, scaling, and operating modern software companies. Leadership, AI in SaaS, AI-native software, execution, operations, product, CX, and GTM. No gated PDF. No fluff. Steal anything that helps.
When two people own a problem, no one does. The simplest, hardest discipline in operating a growing company.
Read tip LeadershipMost operating decisions get worse, not better, the longer you wait. A framework for deciding with what you have.
Read tip LeadershipMost meetings exist to compensate for missing writing. An operating system that treats meetings as the exception.
Read tip LeadershipThe most accurate picture of how your company actually works lives two levels down.
Read tip LeadershipYour calendar is the most honest strategy document in the company.
Read tip AI in SaaSAdding AI as a feature works until the AI-native competitor with 1/10 the surface area shows up.
Read tip AI in SaaSThe first AI feature is easy to ship and easy to lose money on. The metric that keeps it honest.
Read tip AI in SaaSShipping AI features without evals is shipping software without tests.
Read tip AI in SaaSNot every problem is an AI problem. A practical decision rule.
Read tip AI-NativeA working definition that separates rebuilt-from-scratch products from a chat icon in the corner.
Read tip AI-NativeThe most important UX decision in AI-native products is where the human enters and exits the loop.
Read tip AI-NativeAgentic products live or die on what they remember and what they forget.
Read tip AI-NativeAgentic products earn autonomy step by step. A model for shipping along the spectrum.
Read tip ExecutionBeing correct slowly is usually worse than being approximately right quickly.
Read tip ExecutionMost team rituals manage anxiety, not outcomes. The one weekly ritual that pays off.
Read tip ExecutionPost-mortems explain why things went wrong. Pre-mortems prevent it.
Read tip ExecutionLong projects hide their own progress. Break work into units finishable in a week.
Read tip ExecutionSpoken decisions die. Written decisions compound.
Read tip OperationsEvery handoff between people or systems is a place work can stall.
Read tip OperationsA pattern for making status a property of the work, not a meeting.
Read tip OperationsEvery company has two processes: the one in the wiki and the one that actually happens.
Read tip OperationsThe loudest problem is rarely the real one.
Read tip ProductEvery feature is a tax on the user's attention. The test that decides whether a feature earns its place.
Read tip ProductTeams plan around what they could build. They should plan around what they can ship.
Read tip ProductEvery roadmap is a list of yeses. The list of nos is usually more strategic.
Read tip ProductThe features you removed teach more than the ones you kept.
Read tip CXMost onboarding optimisation moves the wrong number.
Read tip CXWhat a thoughtful cancel flow recovers, and what an honest one teaches.
Read tip GTMPer-seat pricing was designed for software where the user did the work. AI changes who does the work.
Read tip GTMMost companies measure conversion. Few design for it.
Read tipWhether it is a tangled workflow, a product idea, or an operation that has quietly stopped scaling, we would like to hear it. No pitch deck required.